Ads in AI Overviews are already performing at "about the same rate" as traditional search ads, according to Google's VP of global ads, Dan Taylor.

The internet search giant recently announced new ad spots companies can buy to bombard users with links to sponsored products ...

Google’s repeated stance against ads in Gemini suggests conversational AI monetization will remain limited — and cautious — for now.

Google on Wednesday detailed its plans to bring ads to AI Mode, the company’s AI-powered experience in Google Search. Ads may appear “where relevant” below and “integrated into” AI Mode responses as ...

Google Ads are not going anywhere. Eventually, AI Search results on Google and likely other properties will have ads. Google recently reported $56.57 billion in revenue from ads on Search and YouTube.

Google announced a number of AI-related features to help advertisers create and manage their ads account across Google Ads and Merchant Center. These include new AI tools for creating ads and ...

Google has begun testing a new advertising format inside Search AI Mode that surfaces personalised discounts during ...

Google may have finally found an application of large language models (LLMs) that even AI skeptics can get behind. The company just released its 2024 Ads Safety report, confirming that it used a ...

Google is testing “Direct Offers,” a new Google Ads pilot designed to help retailers connect with shoppers who use AI for ...

Google is rolling out a series of changes to its Search and Discover pages, the company shared across multiple announcements. The updates will bring new AI-powered features to these key destinations, ...

Google Ads will allow federally regulated prediction markets to advertise in the US from January 21, 2026, with certification requirements.