Google has a problem. The more the world moves to apps, rather than the web, the harder it becomes for the search company to monetize mobile. According to Nielsen, we spend dramatically more time with ...

The concept of deep linking has been around for a long time; first appearing commonly in media around 2006 to describe the growing practice of providing Google (and other search engines) with ...

Mobile deep linking – a technology construct which allows mobile apps to be interconnected in a way that’s similar to how the web itself operates via clickable links – took another step forward today.

In the latest Google SEO office hours session, Gary Illyes answered how Google decides when to show links in Google Search to a company's mobile app. The short answer is deep linking; if Google can ...

Say you post a scrappy one-man-band Web site on the pros and cons of pet sweaters. Like any good Webmaster, you add links to pages on outfitting pooches in ponchos so people can track down additional ...

Deep linking technology has gained considerable attention over the past few years by enabling marketers to enhance their engagement with mobile app users. Deep links provide a clear way for app ...