My new book arrived on my doorstep today: “Writing Tools for the College Admissions Essay.” If you are counting, that makes 21 books with my name on the cover as editor or author. But it is only with ...

A business book can be a strategic asset fostering new revenue streams, but it rarely yields significant profit from royalties alone. Effective marketing and an established platform are crucial for a ...

Forbes contributors publish independent expert analyses and insights. I write about strategy. In other genres that is pretty common. Think of autobiographies, history books, and travel guides. In ...

Writing the first book is time-consuming. So, you may wonder, why should people still write one—especially if a book is not required for tenure at their institution? Many people may advise you to just ...

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