While technology firms scramble to take advantage of generative AI, one artist-friendly company is pushing in a decidedly different direction. Procreate, the company behind the popular art and design ...

Procreate, a leading name in digital art tools, has made a bold decision not to integrate generative AI into its products. This move underscores the company’s unwavering commitment to fostering and ...

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On Sunday, Procreate announced that it will not incorporate generative AI into its popular iPad illustration app. The decision comes in response to an ongoing backlash from some parts of the art ...

Lockdown has forced artists, like almost everyone else, to rejig their work set-ups. Colin Jack was prepared for this moment. The story artist was already using Procreate, the Ipad illustration app, ...

If you own one of the best iPads and are an avid Apple Pencil user then you probably already know about Procreate – a digital illustration app that's been at the top of Apple's pay-for iPad apps for ...