When a consumer walks down a street lined with shops, each business on the block is competing for the consumer's attention. Appealing storefront displays and in-store product displays are examples of ...
The primary focus of visual merchandising is to make a business owner's merchandise and store or event as attractive as possible to entice customers to enter an area, interact with products and make ...
Here, Higor Torchia, country manager for Vend in the UK and EMEA, shares tips and examples of visual merchandising done well. Surveys show that the top reason people shop in brick and mortar stores ...
Why do some customers walk into one particular store instead of another? Yes, a 50-something woman might not be hankering after a floral dress from Miss Selfridge, but an eye-catching window can pull ...
Merchandising is the strategy businesses use to sell products. It’s a broad category that covers everything from inventory decisions, to how products are displayed in-store, to how they are marketed ...
The awards, which ran for the third consecutive year, rewards the best examples of VM from around the world and across all sectors, covering any season or theme. This includes window dressings, ...
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